Wednesday, April 19, 2006

NFL Draft Goes Mobile


NFL Draft Goes Mobile: For the First Time, NFL Fans Don't Need a TV to Watch the Draft; Sprint Announces Exclusive Live NFL Draft Coverage via NFL Network

Sprint announced that for the first time NFL fans can watch live television coverage of the NFL Draft via Sprint's wireless service. NFL Network's coverage of the Draft, streamed live and exclusively to Sprint TV customers April 29-30, will give fans access to NFL Draft content and original programming when and where they want it on the Nationwide Sprint PCS Network.

In addition to NFL Network's live coverage of the Draft, Sprint will also be offering a first-of-its-kind package of Draft-specific programming, available on-demand, designed specifically for wireless. The elements include:

-- First Draft - providing in-depth personality profiles of the top 30 projected draftees in 2-3 minute video segments

-- Player Profile Vignettes - highlights of the top 30 projected draftees' collegiate careers delivered in 2-3 minute video segments

-- Draft Preview Shows - a total of six shows, updated with two 4-5 minute video segments each week from April 6-20, offering team and player analysis from NFL Network's panel of experts

-- NFL Network In-Studio Player Interviews - part of NFL Network's "NFL Total Access" programming, these interviews provide additional insight on blue-chip draftees delivered in 4-6 minute video segments


For more information, visit http://www.sprint.com

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