Wednesday, June 14, 2006

'Bluesquad USA' Launch Celebration Includes Free Software Promotion

Avanquest Software Publishing, a leading global retail and online publisher of best-selling consumer and business software titles, today announced “Bluesquad USA,” an online store offering the newest and most innovative software for small business and personal use. To celebrate the launch, Avanquest also announced a free software offer available to end users.

To introduce Bluesquad USA to North American software buyers, Bluesquad USA is offering three free software titles. The offer is available to anyone who visits the site Bluesquad USA and registers to receive notice of special offers, free software giveaways and discount pricing on upcoming releases. The free titles include the standard version of the best-selling file management utility PowerDesk; WebSite X1, a versatile web creation tool ; and Smart PC, a registry repair and maintenance utility.

Bluesquad features “Try” and “Buy” software in categories such as Utilities, Mobility, Security, Internet, Multimedia and Games from some of the most talented software developers around the world.

“One of the great advantages of Bluesquad is the fact that we’ve prescreened thousands of applications and chosen the best in each category,” said Phil Schnyder, Director of Development and Product Acquisition, Avanquest Publishing U.S. “Instead of having to drill through overwhelming shareware sites with thousands of choices, people can quickly sample and download some of the best new material on the market, all gathered on one site.” DIGY

Avanquest Software Publishing offers developers a complete range of valuable software publishing resources and the ability to access global markets though its local publishing operations in more than a dozen countries. Avanquest gives developers preferential access to overseas markets by actively promoting software though email, pay per click, affiliate marketing and online promotions in multiple languages and countries. Top performing titles are translated and localized.

The launch of Bluesquad USA follows the launch of Bluesquad sites in the U.K. and France in late 2005. To date, the top selling European Bluesquad titles include “Muvee Auto Producer 5,” a powerful tool for automating video production; Driver Genius, a driver search and update tool; A4 Desk, a British Flash website design program; and PDF-to-Word, a conversion tool from leading Russian development firm Intelligent Converters.

About Avanquest Software Publishing

Avanquest Publishing is part of Avanquest Software, a leading international software developer and publisher that was founded in Paris in 1984 and is listed on the Nouveau Marché of the Euronext stock exchange (ISIN FR0004026714). For additional information, please visit Avanquest USA

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