Friday, September 22, 2006

M-BUZZ and PlayNow

M-BUZZ is Sony Ericsson's new music promotional space for breaking new, unsigned and developing artists through Sony Ericsson mobile phones. M-BUZZ showcases selected previously unreleased tracks, videos, interviews, tour dates, artwork, ringtones and artist information using the PlayNow over-the-air (OTA) download service on Sony Ericsson mobile phones and the M-BUZZ website in over 20 markets globally.

M-BUZZ is a partnership between Sony Ericsson and Sony ATV, Sony's music publishing company, and it is all about offering new and unique music content in an edgy and frequently refreshed format. End-users will be able to find music and information about these new and emerging artists, and play an active role in creating tomorrow's big names. From October 2, 2006, M-BUZZ can be accessed by the end-user through PlayNow on the Sony Ericsson W850 and W950 Walkman phones, and through the M-BUZZ website.

Check out the M-BUZZ website here and see the FULL press release here

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