According to a new AP-AOL-Pew Research Center Mobile Lifestyle Survey, U.S. cell phone users are growing increasingly addicted to using their cell phones. The survey revealed that 52 percent of adults surveyed keep their cell phone turned on all the time while 40 percent of those aged 18-29 are likely to drop their landline once and for all.
The 'must have' feature for 2006 is mobile mapping and directions, with nearly half (47 percent) of adults saying they would like to have this function at their fingertips. Activities that Americans say they either do now or would like to do on their next cell phone include:
- Use mobile maps: 51 percent
- Send text messages: 48 percent
- Take pictures: 47 percent
- Play games: 34 percent
- Send mobile email: 32 percent
- Use mobile search: 31 percent
- Browse the Internet: 30 percent
- Play music: 25 percent
- Record video: 23 percent
- Have desktop instant messages (IMs) sent to their phone: 21 percent
- Send mobile instant messages: 18 percent
- Watch video or TV shows: 16 percent
"As overall mobile usage grows, people are getting more and more comfortable with the additional features and Web services their phones have to offer," said Bill Schwebel, senior vice president, AOL. "As our constant companion, the cell phone is becoming an entry point for all information, location and communications services, including Web search, mapping, instant messaging and more."
For me, a good GPS mapping solution is a "must have" feature ... what surprises me is 47% of folks wanted a mobile camera!
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